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Tag: tourism marketing

Study shows 44% of leisure travelers plan and book vacations at...

A new study from advertising agency Hoffman York (HY) reveals that nearly half of travelers are booking travel at the last minute.

Hawaii Tourism Authority banks on Marriott with two key appointments to...

Hawaii Tourism Authority is finalizing a new leadership for the Hawaii Travel and Tourism Industry. The Hawaii Tourism Authority (HTA) announced the appointments of two key executive leaders today, naming Keith Regan as chief administrative officer and Karen Hughes as vice president of marketing and product development. Both will begin work on December 17.

African Tourism Partners steps up Africa Travel & Tourism Master Classes

Africa Tourism Partners (ATP) will host its Africa Travel and Tourism Marketing Master Class and Business/MICE Travel Connection in Johannesburg

New ideas for marketing your brand

One of the current buzzwords in tourism marketing is branding. Its relationship to social media and to marketing is something often discusses at tourism seminars and conferences.

Using tourism as an incentive marketing tool

Even in a period of economic uncertainty, many people still go through the December dilemma of what to give for Christmas or Chanukah.

Tourism security as a marketing tool

Tourism security professionals and managers often (and justly) complain that they are considered expendable due to the fact that the other parts of the tourism industry perceive them as adding nothing

Seychelles awarded Best Destination Marketing Campaign by a tourism board at...

An unexpected benefit of Seychelles’ attendance at the World Routes forum in Abu Dhabi held between September 29 and October 2, 2012 was winning the Best Destination Marketing Campaign by a tourism

New plans to boost UK tourism

New plans announced to boost UK tourism are unlikely to have the desired effect unless much more fundamental reforms are implemented, says the World Travel & Tourism Council (WTTC).

India targetted as next Seychelles Tourism Board market

Just days after the visit of the Indian President to Seychelles, the new High Commissioner of the Seychelles in India, Waven William, called on the Seychelles Minister for Tourism and Culture, Alain S

Making appropriate use of Facebook as a national tourism agency

It was in mid-2010 when Prime Minister David Cameron highlighted that Britain is about to enter a decade of exceptional opportunity for tourism marketing.

Marketing tips for smaller tourism-oriented communities

The month of February is a good time for travel and tourism destinations to begin to consider new and innovative marketing ideas.

e-Newsletter continues to report on progress of Seychelles marketing

The tropical islands of the Seychelles have issued this week their latest e-Newsletter and it remains as informative as ever with up-to-date news of this mid-ocean tourist destination.

Joint marketing meeting between Seychelles and La Reunion

Barry Faure, the Seychelles Secretary of State in the President’s Office and Chairman of the Seychelles Tourism Board, delivered an address at the official opening ceremony of the Seychelles and La

La Reunion and Seychelles work to develop tourism synergies

The Seychelles President, Mr. James Michel, met with the President de la region La Reunion, Mr.

Seychelles and La Reunion meet to discuss tourism cooperation

The Seychelles President, Mr. James Michel, and the President de la region La Reunion, Mr.

Cape Town kicks off tourism campaign at WTM

This week marks the start of one of the largest international trade shows for the tourism industry.

Cape Town to introduce new tourism brand at WTM

CAPE TOWN, South Africa - Cape Town Tourism is preparing to leave for the World Travel Market 2011, taking place in London from November 7-10, 2011.

International Council of Tourism Partners represents members at IMEX America

ICTP (International Council of Tourism Partners) is participating in IMEX America over the next few days at the Venetian/Palazzo in Las Vegas, Nevada, from October 11-13, 2011.

Cape Town appoints Ogilvy to manage tourism marketing campaign

Cape Town Tourism announced today that it has appointed Ogilvy as its advertising agency for the remainder of the organization’s financial year.

Bhutan appoints USA tourism representative

(eTN) - Happiness is a place. And for travelers, that place could very well be Bhutan.

Tri-city tourism initiative in South Africa

Cape Town Tourism, Johannesburg Tourism, and Durban Tourism agree that cities are the lead brands for countries.

Hawaii limits its tourism markets

I attended the spring market briefing by the Hawaii Tourism Authority (HTA). Here are some quick hits on things that were presented by HTA (in no particular order):

Lao Tourism Marketing Board active in promoting quality tourism

VIENTIANE, Laos - The recently established Lao Tourism Marketing Board (LTMB) is taking shape and moving ahead with developing and implementing the tourism marketing strategy for Laos.

The role of government in tourism: The critical “how”

The first years of the 21st Century have been exceptional for the global world and the travel and tourism sector.
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