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Most travel brands admit confusion over social, mobile and search strategies

A recent EyeforTravel survey of over 500 APAC travel brands, shows that despite 68 perecent of companies claiming to have deployed mobile and social media initiatives, more than half admit that they a

“When Google started out, they didn’t spam other search engines”

Car rental comparison site Oodles.com firmly believes that setting a strategy that weans a business off Google is vital if a company is going to build a brand and drastically increase its conversion r