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Keep exploring: Social media and reputation management in Canada’s tourism strategy

Managing the reputation of an individual business is challenging enough in the age of social media—how does one manage the reputation of an entire country?

Tanzania Tourist Board looks at destination branding

DAR ES SALAAM, Tanzania (eTN) - Looking at creating a positive image for Tanzania tourism and increasing awareness with more recognition among other African safari competitors, the Tanzania Tourist Bo

Tourism branding: Using your “VOICE”

Without a doubt it has happened to us all at some point in time.