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Sofitel brings French luxury and sophistication to Singapore

Sofitel Luxury Hotels has announced the latest addition to its luxury network in Asia, with the signing of Sofitel So Singapore, the world’s third Sofitel So label hotel.

Tourism and biodiversity: the future of the Seychelles brand

VICTORIA, Mahé - The President of Seychelles attended the opening of the Seychelles Tourism Expo 2010 earlier today at the International Conference Centre (ICCS), which was aimed at celebrating touri

Seychelles President meets hospitality and tourism representatives

VICTORIA, Mahe, Seychelles - President James A.

JetBlue and Empire State Development reveal co-branded logo

NEW YORK - New York-based JetBlue Airways and Empire State Development (ESD) today revealed a co-branded trademark with New York State's iconic tourism campaign and logo, I LOVE NEW YORK, solidifying

Arabella Starwood Hotels And Resorts now extinct

(eTN) - The hotel brand Arabella Starwood Hotels & Resorts no longer exists, and the long-term management contracts with Starwood were dissolved this week.

Seychelles President launches Seychelles brand tourism vision

SEYCHELLES - Seychelles President James Michel has called upon the tourism industry to engage with the government to map out a new national tourism development plan and promote his vision of the Seych

Aviation news: Creating a visual brand for United Continental airline merger

CHICAGO & HOUSTON – United and Continental Airlines have been honing their joint images into one visual brand that will equally represent their merged airline.

The name game

(eTN) - Does it really matter if the name of the hotel is MGM Grand Inc., the MGM Mirage, or MGM Resorts International?

Revisiting “The Gathering” of elephants at Minneriya National Park

SRI LANKA (eTN) - Recently, I spent some time in the cultural triangle area, after quite a long lay-off of about 7-9 months.

Destination news: Romania presents new brand at World Expo in Shanghai

(eTN) - During the “Day of Romania,” celebrated at the World Expo in Shanghai, Elena Udrea, Romania’s Minister for Regional Development and Tourism, officially launched the new logo and brand th

Centara Boutique Collection given distinctive new brand identity

BANGKOK - Centara Hotels & Resorts has given a distinctive new identity to its recently-launched Centara Boutique Collection brand with the creation of a logo and a strapline that reads, “As unique

Virgin Eagle Airline renamed to Air Nigeria

(eTN) NIGERIA - The new owners of former Virgin Nigeria Eagle Airlines, NICON Group, have renamed the airline, Air Nigeria.

John Sartain appointed general manager of Mandarin Orchard Singapore

John Sartain joins Meritus Hotels & Resorts (MHR) as general manager of Mandarin Orchard Singapore, the flagship property of the hotel management company owned by Singapore Exchange-listed Overseas Un

The romance of the brand

“Romantic” - a gentle, enticing, inviting, oh-so-promising word, which has become a staple descriptor in the destination marketing vocabulary of global Travel & Tourism (T&T). Romantic sunsets.

Boutique and Lifestyle Lodging Association unites brands onto one reservations platform

With the hospitality industry in the midst of a transformative period, the newly-formed Boutique & Lifestyle Lodging Association (BLLA) provides an opportunity for boutique properties to prosper throu

Australia’s country brand ranking takes a tumble

Australia's tourism chief, Rick Allert, chairman of Tourism Australia, is spooked by the fall down the rankings of country brands, who has flagged yet more challenges for the industry in the year ahea

Kevin Bowler picked as new Tourism New Zealand chief executive

Tourism New Zealand has picked an outsider to captain the best-known brand in tourism.Yahoo!Xtra boss Kevin Bowler will take over as Tourism New Zealand chief executive next year.

South Africa tourism industry gets help from brand book

Tourism is one of the fastest-growing sectors of South Africa's economy. Directly and indirectly, tourism constitutes about 7 percent of employment in South Africa.

Rally planned to save Frontier brand

Employees and other supporters of Denver-based Frontier Airlines are planning a “Save The Animals” rally in downtown Denver to protest a bid by Southwest Airlines to take over the airline and even

Hotel Plaza Limited renames to Pan Pacific Hotels Group

Hotel Plaza Limited today announced the renaming as Pan Pacific Hotels Group Limited, to reflect its growing reputation as a leading branded hotel management company.

PolyU successfully hosted the Third International Forum on China Hotel Brand...

Co-hosted by The Hong Kong Polytechnic University (PolyU) and the Jiangsu Provincial Tourism Bureau, and co-organized by PolyU’s School of Hotel and Tourism Management (SHTM), the Jinling Hotels and

Re-branding Korean tourism

Korea has an amazing amount of treasures that can interest and entertain international tourists, but they are still far too little-known around the world.

Las Vegas introduces new international brand strategy

LAS VEGAS, NV - The Las Vegas Convention and Visitors Authority (LVCVA) has launched a new international brand marketing strategy that will expand Las Vegas' global reach.

Southern Africa unveils single tourism brand

The 2010 Transfrontier Conservation Areas (TFCAs) brand has been unveiled by nine Southern African countries at the Tourism Indaba 2008 in a bid to encourage tourism in these countries.Angola, Botswana, Lesotho, Mozambique, Namibia, South Africa, Swaziland, Zambia and Zimbabwe on Saturday unanimously showed their support for the "Boundless Southern Africa" brand.