Why India is a good venue for the MICE industry

The India Convention Promotion Bureau will hold a road show in Chennai on August 1 to highlight the potential of the city and Tamil Nadu for hosting MICE events and promoting conventions.

Why India is a good venue for the MICE industry

The India Convention Promotion Bureau will hold a road show in Chennai on August 1 to highlight the potential of the city and Tamil Nadu for hosting MICE events and promoting conventions.

The event will be held at the ITC Grand Chola, when a presentation will be made on the available infrastructure for MICE in Tamil Nadu.

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The economic benefits of MICE business will also be shown in a presentation, where apart from ICPB members, many corporates and professionals will be present.

The roadshow is part of the ICPB drive to promote the lucrative business of conferences and meetings in different parts of the country.

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