Malaysian Premium Travel Fair 2014
The launching of 2 premier and niche events in the Malaysian Tourism Calendar was held today at the Impiana Hotel Kuala Lumpur.
The launching of 2 premier and niche events in the Malaysian Tourism Calendar was held today at the Impiana Hotel Kuala Lumpur. The Malaysian Premium Travel Fair 2014 and the Global Cruise Tourism Conference 2014 was launched by the Chairman of the Malaysian Tourism Promotion Board, YBhg Dato Sri Dr. Ng Yen, in a pomp and glamorous ceremony.
YBhg Dato Sri’ Dr. Ng Yen highlighted the fact that: “This is the market segment that Malaysia and the tourism players of Malaysia have to target. They cannot be going for only quantity and neglect the quality. With a target of 36 Million visitors and an income projection of RM136B by the year 2020, we must change our focus to the tourism products and services that provide a higher return.”
YBhg Dato Sri’ further added: “And I am very pleased that WITM Events Sdn Bhd is organizing 2 niche events in Kuala Lumpur in the month of August 2014. These events called the Malaysia Premium Travel Fair 2014 and the Global Cruise Tourism Conference 2014 is specifically targeted at the market segment that we at the Ministry of Tourism and Culture are entirely supportive off.”
Malaysia Premium Travel Fair 2014 and the Global Cruise Tourism Conference 2014 will be held at the prestigious Kuala Lumpur Convention Centre from 7-10 August 2014. The Malaysia Premium Travel Fair 2014 will be occupying Halls 5 & 6 of the Kuala Lumpur Convention Centre with about 220 booths available.
Malaysia Premium Travel Fair 2014 (MPTF 2014) is specifically catered for the high end tourism sector and provides the ideal opportunity for the travel and tourism industry of Malaysia to capture the niche and expanding premium market segment. MPTF 2014 will comprise of Trade Buyers and Trade Sellers negotiating and networking in business-to business sessions. Both Buyers and Sellers can maximize their participation through flexible one-to-one pre-scheduled meetings to explore, negotiate and ink deals with each other.
Additionally the Consumers would have the opportunity to shop for the best premium deals from the Sellers/Exhibitors. Sellers/ Exhibitors & Buyers would be from Malaysia as well as from other countries.
Global Cruise Tourism Conference 2014 (GCTC 2014) will be held at the Plenary Hall of the Kuala Lumpur Convention Centre on 7-8th August 2014. GCTC 2014 is targeted at the emerging Cruise tourism sector which is relatively very young in the country but has great potential for growth. It is the market segment of the affluent Malaysian society. GCTC 2014 shall have World renowned international and Malaysian speakers and panelists with the theme “Advancing the Growth in Cruise Tourism.”
YBhg Dato Mohd Khalid, the Chairman of MPTF 2014 & GCTC 2014 stressed that “With the Malaysia Premium Travel Fair 2014 and Global Cruise Tourism Conference 2014, the perfect opportunity is provided for the industry players to participate and expand to over 25,000 expected Quality visitors over the 3 days of the Event. We are working with the Ministry of Tourism & Culture Malaysia and Tourism Malaysia especially in promoting Malaysia in line with Visit Malaysia 2014 as well as to promote the local Premium destinations under the Cuti-Cuti 1Malaysia program which will be showcased at these events as well.”
For further information, please contact: WITM EVENTS SDN BHD, EMAIL: [email protected] WEBSITE: www.witmevents.com