Launch of the European Commission Tourism Business Portal
A Tourism Business Portal has been created with the aim of becoming the European reference portal for tourism companies – particularly SMEs - providing up-to-date information, digital tools, and e-l
A Tourism Business Portal has been created with the aim of becoming the European reference portal for tourism companies – particularly SMEs – providing up-to-date information, digital tools, and e-learning on topics that are of current interest to the sector. It also contains links to financing and employment opportunities, news and events, and to all the main European tourism organizations and institutions. The portal provides a smart solution responsive to the needs of the tourism sector operating in a digital age.
This project by the European Commission has been developed by an international consortium (Segittur, Planet Media, GDTur and EASPD) in order to boost competitiveness and employment in the tourism sector. It provides easy access to tools, training and information with just one click, thus contributing to the capabilities of the SMEs.
It contains information on everything from how to draw up a business plan, the keys to internationalization, how to calculate the most efficient staffing levels for hotels, how to determine the value of a company’s assets based on its production, through to online marketing and energy efficiency. The content has been created specifically with the needs of the sector in mind, and includes more than 350 links to references and good practices, and over 40 practical cases.
“The European Commission leads the way in providing tourism entrepreneurs with access to modern information technologies and innovative business practices. The Tourism Business Portal is a powerful tool that supports the competitiveness of the industry”, says the Vice-president of the European Commission, Antonio Tajani.
Tourism Business Portal has been developed within the framework of the ICT Tourism Initiative, one of the 21 actions that form part of the European Commission’s tourism strategy. The project is in the primary phase of development and offers the sector a direct communications channels with the portal’s managers via the website itself, and through the social networks.