Massachusetts is looking to raise the visibility of a campaign designed to promote the Bay State as a vacation destination with a special package of discounts.
The Massachusetts Office of Travel and Tourism, the state agency known as MOTT, said it is teaming up with the Massachusetts Lodging Association and the Massachusetts Restaurant Association to alert all hands that Massachusetts is a great place for vacations and tourism.
At a special website – www.massvacation.com – potential tourists can learn about the Mass Value Pass, a program that runs through March 31 that gives consumers access to savings at more than 300 hotels, restaurants, and attractions, said MOTT, which added that while the offerings vary at each location, they all offer a discount of at least 25 percent.
MOTT said in a press release: “To find a list of participating lodgings, restaurants, and attractions, travelers and residents can visit www.massvacation.com and print the wallet-sized Mass Value Pass. To redeem the discounts, consumers must show the pass at points of purchase or be sure to mention the Mass Value Pass when booking hotel reservations.”