Everybody Sells Starwood sales blitz!


BANGKOK, Thailand – Plaza Athénée Bangkok, A Royal Méridien, held the Sales Blitz activity called “Everybody Sells Starwood” to uncover new MICE leads for Starwood Hotels and Resorts in Asia Pacific. Sales associates and non-sales associates led by Mr. Georges Baurin, general manager accompanied by Ms. Deborah McDiarmid, director of Sales + Marketing, Ms. Dhunyaluck Techabhatikul, director of Human Resources, Ms. Aticha Pasaprates, Marketing Communications manager, and Ms. Virginie Eyraud carried not just a sales kit, but tools to help inspire creative interactions. Clients are asked to put their own creative mark onto a small canvas to match with the Unlock Art Program created by Le Méridien and 100 Tonson Gallery, the hotel partner arts institution for the Unlock Art Program. The selected masterpiece will be showed at the hotel and the owner will be invited to view their masterpiece.

Located on Wireless Road in the heart of Bangkok’s central business and diplomatic district, Plaza Athénée Bangkok occupies an enviable position. Just a short walk from the convenience of the Ploenchit Skytrain station, delegates and guests can explore the fascinating culture of Asia’s most energetic city. Extensive food and beverage facilities include the Reflexions, Silk Road and the Rain Tree Café. Escape from the hustle and bustle of the city at Spa Athénée. Enjoy top-to-toe revitalizing bliss beginning with a Foot Ritual and an Exotic Ginger Body Polish, followed by an Exotic Ginger bath, and ending with an energizing massage and refreshment at the Spa Athénée. Additionally, a range of body treatments and facials using the world known Elemis products are available.


Le Méridien brand, currently represented by approximately 113 properties in 50 countries, was acquired by Starwood Hotels & Resorts Worldwide, Inc. in November 2005. With close to 80 percent of its properties located in Europe, Africa, the Middle East, and Asia-Pacific, Le Méridien provides a strong international complement to Starwood’s primarily North American holdings. Plans call for dynamic expansion of Le Méridien-branded hotels and resorts within the next five years, concentrating in the US, Latin America, and Asia-Pacific, including destinations such as India, Thailand and China.


Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with approximately 900 properties in more than 100 countries and 155,000 employees at its owned and managed properties. Starwood Hotels is a fully-integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton, and the recently launched AloftSM, and Element SM. Starwood Hotels also owns Starwood Vacation Ownership, Inc., one of the premier developers and operators of high quality vacation interval ownership resorts. For more information, please visit www.starwoodhotels.com.