First Hard Rock hotel in Latin America to open December 2011

PANAMA CITY – Marking its 16th property, and its first in Latin America, Hard Rock International today announced that the Hard Rock Hotel Panama Megapolis is expected to open in December 2011. The 66-story hotel, located in Panama City just a few miles from one of the Seven Wonders of the Modern World, the Panama Canal, will offer stunning panoramic views of the city and Panama Bay, with its yachts and sailboats. Hard Rock Hotel Panama Megapolis, which brings the acclaimed “Hard Rock Hotel experience” to an ever-popular global tourist destination, is developed and owned by Megapolis Investment Group and will be managed locally by Decameron Hotels & Resorts.

Located on Balboa Avenue, and connected by bridgeway to the cross-street Multicentro Mall and the Megapolis Convention Center, currently under construction, Hard Rock Hotel Panama Megapolis is situated on more than three-quarters of an acre, with lush landscaping and an oversized, free-form infinity pool with private cabanas. The hotel will have 1,499 rooms, including 796 suites, ranging in size from 462 square feet to 2,659-sq. ft. Rock Star Suites, a signature of the Hard Rock brand.

In addition to the existing Hard Rock Cafe in the attached Multicentro Mall, the hotel will offer eight food & beverage outlets, including an indoor/outdoor bar & club on the 62nd floor – an exclusive place to be seen, and to enjoy a bird’s-eye view of the city and distant mountains – as well as a breakfast, lunch & dinner buffet. For those seeking relaxation, there will be a 7,800-sq. ft. Rock Spa® featuring 14 luxurious treatment rooms, and a Rock Shop® store for guest necessities and souvenirs. The hotel will also offer business travelers and special event patrons 24,250 square feet of flexible meeting space to accommodate gatherings large and small.

Throughout the hotel, guests will be able to see and experience an abundance of authentic rock memorabilia and state-of-the-art technology, including Hard Rock Hotel’s popular amenity program The Sound of Your Stay®, which lets guests download complimentary music from distinct curated playlists.

The opening of Hard Rock Hotel Panama Megapolis will allow guests to join Hard Rock’s global network of hotels/casinos/cafes and participate in events, both local and global, such as its three-day music festival, “Hard Rock Calling,” in London.

“We are proud to debut the Hard Rock Hotel brand in Latin America, a region with a rich musical culture,” stated Hard Rock International Executive Vice President, Hotels & Casinos, Michael Shindler. “Both Megapolis Investment Group and Decameron Hotels & Resorts have strong experience in the region, which will be invaluable as we look to open our doors this year.”

Jacobo Torres, owner of Megapolis Investment Group and together with Decameron of the Hard Rock Cafe Panama, stated, “Hard Rock’s blend of luxury and rock ‘n’ roll lifestyle provides an unparalleled guest experience, one that is most welcome in Latin America. Panama City, and the Megapolis complex, continue to thrive and grow, and Hard Rock Hotel Panama Megapolis can only enhance this for tourists and residents alike.”

“For 25 years, Decameron has operated properties worldwide, including across Latin America, and we are proud to work with Hard Rock in the launch of their first Latin American hotel,” stated Lucio Garcia, founder and president of Decameron Hotels & Resorts. “This will be our second managed property in the Megapolis complex, and we are confident that our experience in Panama City will be integral to the success of Hard Rock Hotel Panama Megapolis.”

Panama, the southernmost country in Central America, remains a popular travel destination for Americans and Europeans alike. With its tropical environment, spectacular wildlife and beautiful beaches, it also offers the largest rainforest in the Western Hemisphere outside the Amazon. The country is also known as the home of the Panama Canal, built by the U.S. Army Corps of Engineers between 1904 and 1914, and one the “Seven Wonders of the Modern World.”