New appointment strengthens Qatar National Convention Centre’s sales and marketing team


DOHA, Qatar – Irette Ferriera has joined the Qatar National Convention Centre (QNCC) as sales manager-international. South African Irette has joined the team of Qatar’s iconic convention center, which is due to open mid next year, from the Cape Town International Convention Centre (CTICC) where her main focus was to secure international association conferences for Cape Town.

In addition, Irette held the position of Western Cape secretariat for the Exhibition and Event Association of Southern Africa (EXSA) for two years during which time she was responsible for organizing the association’s fourth annual conference. Subsequently she was asked to join the Western Cape committee for the South African Conference Industry (SAACI) with a focus on education.

In her new role at QNCC, Irette’s main responsibilities will be to promote QNCC and its world-class facilities to the international meetings market, while at the same time increasing global awareness of Qatar as an exciting new destination for business events. Irette will be reporting directly to QNCC director of sales Sue Hocking.

Commenting on the recent addition to her department, Sue Hocking said: “We are so pleased to be welcoming Irette to our team. She brings with her a wealth of relevant experience and expertise, not to mention enthusiasm, which will be invaluable in supporting our efforts to endorse QNCC as an unparalleled venue both in the region and worldwide. It is a very exciting time for Irette to join us given that the QNCC is on schedule to open in just under one year.”