Victoria Falls Zimbabwe had record tourism over Christmas, but what is next?

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Resort hotels inVictoria Falls, Kariba, Nyanga and Vumba in Zimbabwe recorded occupancies above 90 percent from December 22 to December 26, with business slowing down thereafter. City hotels had a low business since most people preferred resorts.

Hospitality Association of Zimbabwe (HAZ) president Mr Innocent Manyera said in a local media report that pricey meals and related products are a major put-off for local holidaymakers, most of whom have low disposable incomes.

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He further urged the country’s marketing arm, Zimbabwe Tourism Authority (ZTA) should  be funded do as many initiatives as possible to boost arrivals.

Manyer was are urging all Zimbabwe tour operators to continue promoting domestic tourism. He thinks local tourists make ambassadors to foreign travelers.

Besides having an international airport the  Kaza UniVisa is an initiative by Zimbabwe and Zambia which guarantees tourists easy movement between the two countries. It allows tourists to use a single document to access both countries. Victoria Falls has tourism highlights in both Zimbabwe and Zambia.

 

 

Juergen Thomas Steinmetz has continuously worked in the travel and tourism industry since he was a teenager in Germany (1979), beginning as a travel agent up through today as a publisher of eTurboNews (eTN), one of the world’s most influential and most-read travel and tourism publications. He is also Chairman of ICTP. His experiences include working and collaborating with various national tourism offices and non-governmental organizations, as well as private and non-profit organizations, and in planning, implementing, and quality control of a range of travel and tourism-related activities and programs, including tourism policies and legislation. His major strengths include a vast knowledge of travel and tourism from the point of view of a successful private enterprise owner, superb networking skills, strong leadership, excellent communication skills, strong team player, attention to detail, dutiful respect for compliance in all regulated environments, and advisory skills in both political and non-political arenas with respect to tourism programs, policies, and legislation. He has a thorough knowledge of current industry practices and trends and is a computer and Internet junkie.