First ultra-high-definition imagery VDO of Thailands tourism spots

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The Tourism Authority of Thailand (TAT) has unveiled a tourism promotion film produced in partnership with Japan’s Sharp Corporation using the latest 8k revolutionary technology for ultra-high-definition images.

Launched for the first time in ASEAN, the Amazing Thailand 8K campaign features stunning visual depictions of festivals and attractions in various locations in Thailand, including the Songkran festival and gastronomic, cultural and heritage sites of Bangkok, Ayutthaya, Ang Thong, and Nong Khai.

The film was launched at a press conference on 11 July, 2018, by Mr. Yuthasak Supasorn, Governor of the Tourism Authority of Thailand, Mr. Yoshihiro Hashimoto, Head of the President’s Office, Sharp Corporation Japan, Mr. Robert Wu, Managing Director, Sharp Thai Co., Ltd. and Mr. Tanes Petsuwan, TAT Deputy Governor for Marketing Communications.

It’s the first follow up of the two-year Memorandum of Understanding (MOU) signed last April by TAT and Sharp to jointly promote TAT’s ‘Amazing Thailand’ campaign.

The TAT team and Sharp of Taiwan, which specializes in filming with this technology, travelled to record the atmosphere of fun in various areas of the country during 12-17 April, 2018; e.g., Wat Pho Chai in Nong Khai, Wat Mahathat, Wat Chaiwatthanaram, Wat Yai Chai Mongkon, Phra Nakhon Si Ayutthaya Historical Site, Songkran Festival on Khao San Road and Silom Road in Bangkok.

Other sites featured include Wat Muang in Ang Thong, Luang Pho Yai (the largest Buddha in the world), Reclining Buddha at Wat Phra Chetupon, Wat Arun Ratchawararam, the nightlife of Yaowarat Road, Ratchaprasong district and Rotfai Night Market, Ratchada.

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Juergen Thomas Steinmetz has continuously worked in the travel and tourism industry since he was a teenager in Germany (1979), beginning as a travel agent up through today as a publisher of eTurboNews (eTN), one of the world’s most influential and most-read travel and tourism publications. He is also Chairman of ICTP. His experiences include working and collaborating with various national tourism offices and non-governmental organizations, as well as private and non-profit organizations, and in planning, implementing, and quality control of a range of travel and tourism-related activities and programs, including tourism policies and legislation. His major strengths include a vast knowledge of travel and tourism from the point of view of a successful private enterprise owner, superb networking skills, strong leadership, excellent communication skills, strong team player, attention to detail, dutiful respect for compliance in all regulated environments, and advisory skills in both political and non-political arenas with respect to tourism programs, policies, and legislation. He has a thorough knowledge of current industry practices and trends and is a computer and Internet junkie.