The Travel Corporation announces all brands in Africa and North America will be consolidated


The Travel Corporation has announced a consolidated purchasing agreement for all of its brands which operate in South Africa, and which include African Travel Inc., Brendan Vacations, Lion World Tours, and Trafalgar will consolidate and coordinate their purchasing at Indaba this year and for all contracting going forward. This will consolidate their Africa product and North American market.

Lucille Sive, an experienced African specialist and knowledgeable executive within the Travel Corporation will lead this undertaking. “We focused on consolidating our purchasing efforts to ensure that we are staying at the best hotels with the finest sightseeing and experiences at the best possible rates to ensure our clients see the best of Africa with optimum pricing,” said Gavin Tollman, the Travel Corporation South Africa’s Chairman.

Lucille Sive said: “I am excited by the opportunity, and I look forward to being an integral part of the Travel Corporation growing its African footprint. I am fully committed to ensuring that we deliver unique experiences to all of our brands. Lucille was awarded the Mike Ness award at the 2010 Travel Corporation Conference in Cape Town, South Africa. Brett Tollman, CEO of The Travel Corporation, explained that this award is “presented to an individual with TTC who exemplifies aggressiveness in finding new sources of business, living ‘never say never’ and who has an outstanding bottom-line focus.”

Jim Holden, President of ATI said: “We are excited by this direction, as ATI is currently looking to expand its distribution in the USA and with this change, it will ensure that I can focus on this whilst knowing that our product offerings will grow not only in scope but also in uniqueness and value.”

The Travel Corporation is a highly successful international travel group with over 25 award-winning brands, which include luxury hotels and boutique river cruise ships, niche tour operators, and other leisure interests. The Travel Corporation brands include Trafalgar, Coniki, Brendan Vacations, Insight Vacations, Lion World Travel, African Travel, Red Carnation Hotel Collection, and Uniworld Boutique River Cruise Collection. The Travel Corporation’s guiding principle is one of providing the most enjoyable, enriching travel experience for its customers across the globe. For more information, please visit: .