The Hospitality Sales and Marketing Association International (HSMAI) Asia Pacific will conduct their first event in Australia in Sydney on July 1, 2009. The managing director of HSMAI Asia Pacific, Ms. Bernadette Dennis, will host the cocktail event. Any hospitality sales and marketing managers who may be interested in learning more about the association are welcome to attend the free-of-charge cocktail event, which will be held between 6:30 pm and 8:00 pm at the Sydney Harbour Marriott.

“HSMAI is a global organization of sales and marketing professionals representing all segments of the hospitality industry,” commented Ms. Dennis. “We already have more than half the number of members we need to establish a chapter in Australia, so this event represents our commitment to those members and to growing our presence in the Australian market.”

With a strong focus on education, HSMAI has become the industry champion in identifying and communicating trends in the hospitality industry while operating as a leading voice for both hospitality sales and marketing management disciplines.

HSMAI members have exclusive access to tremendous resources through the HSMAI website. The website has targeted information on current trends, news, and updates.

Bi-monthly bulletins with the latest information on global events are distributed to members, along with ongoing industry research reports and publications.

HSMAI provides exceptional educational programs, with globally-recognized certification, peer interactive sessions, and webinars, as well as chapter networking meeting and an annual conference.

HSMAI’s mission is to be the leading source for sales and marketing information, knowledge, education, business development, and networking for professionals in tourism, travel, and hospitality.

To learn more about HSMAI, Hospitality Sales and Marketing professionals are welcome to attend a complimentary cocktail event on Wednesday, July 1, 2009 at the Sydney Harbour Marriott, 30 Pitt Street, between 6:30 pm to 8:00 pm. Pre-registration is required, and those interested may email HSMAI’s secretariat at