The Spanish region of Castile-La Mancha, a multi-target destination with many tourists, hints in collaboration with Tourespana, the Institute of Tourist Promotion, and the President of the Region that presented its offer to the Italian market in Rome.
The President of the Region, Emiliano Garcia-Page, said: “Just as a Spaniard must visit Italy, an Italian cannot help but know our land rich in many travel opportunities. Castile-La Mancha is a global tourist attraction where every square kilometer is the heritage of art, culture, or nature.”
From the millenarian history of Toledo, to Seville, Cuenca, Cordoba, Granada crossed by the Arab, Jewish, and Christian cultures, this land evokes the second largest book most read in the world after the Bible – Don Quixote by Miguel de Cervantes.
“Since today’s tourism of the future is only the experiential high added value,” continues the President, “Our region offers much enjoyable tourism, from religious to food and wine (here is produced half of Spanish wines and 7% of those produced in the world), so much so that the region has been familiarly renamed ‘the Spanish wine storeroom.’”
The strong attention of the Spanish region for the Italian tourism basin is derived from the good performances recorded so far and from potentialities, as pointed out by the Tourism Councilor, the economy, and employment of the region. Patricia Franco Jimenez said: “Up to now, Italian tourism represents for Castilla-La Mancha over 5% of foreign incomes; out of a total of 2.7 million visitors. In fact, about 150,000 come from Italy, tracing national shares.
“But we know that the affinities between the two countries can generate other volumes of traffic, and already from the first two months of the year with +17% of arrivals from Italy, we have evidence of the good opportunities from the Italian market.”
Finally, to the many travel opportunities, there are also festivals, re-enactments, and religious festivals – all strengths that contribute, among other things, to make this region a seasonally-adjusted destination, with excellent accommodation facilities and low costs in most periods of the year.