(eTN) – Tony Clegg Butt, formerly of the Travel News, has made good on his promise to launch a new travel magazine in Kenya. The web-based Travel News is similar in editorial content selection to the former print version, which had many faithful followers across the region after establishing itself as THE travel and lifestyle magazine. However, after selling the magazine to a South African media group, the new owners merged it with their own creation, Twende, and then managed to run the magazine into the ground through a series of management errors, which included letting go of key creative brains and staff behind the erstwhile Twende and then committing other blunders, serving as afterburners for their magazines’ free fall into oblivion.
The old Travel News, interestingly, was never on the web, not even for a fee, and the new Travel News will, according to Tony, only be on the web and available there for subscribers in a marked departure from past distribution and availability channels – surely saving a forest or two in the future by not having to use paper to print on.
Write to email@example.com to be added to the distribution list, and meanwhile all the best to Tony and his team for the future.