Crystal Lagoons has identified Oman’s burgeoning hospitality and tourism market which, according to the World Travel and Tourism Council, is expected to see investments of upwards of US$1.7billion by 2026, as a key area for expansion in the Middle East.

The cutting-edge technology has already proven to be a major success in the GCC, particularly in Oman, where Alargan Towell Investment Company has started work on a 50-hectare multi-million-dollar, mixed-use development. Crystal Lagoons will build a 40-hectare lagoon as part of the project, the centerpiece to three hotels, serviced apartments, a mixed-use souk and a host of other amenities.

Crystal Lagoons have also signed a deal with Palm’s Beach Company to build a five-hectare lagoon as the centrepiece for the eagerly anticipated Al Nakheel Integrated Tourism Complex (ITC) in the Wilayat of Barka. Construction of the lagoon is due to start in Q1 2018.

Carlos Salas, Regional Director, Middle East, Crystal Lagoons, said: “Developing Oman’s tourism industry is a top priority for the government, investment is likely to see a number of recognised hospitality brands coming into the market. At Crystal Lagoons our technology allows us to develop mass bodies of water that are not only highly sustainable but also offer incredible turquoise water ideal for a range of water sports in a safe environment, perfect for large resorts and residential developments.

“As investment in the country grows, as does competition. We can provide a viable, long term differentiator that offers something unique to other developments, we ultimately deliver the wow factor!”

Oman is renowned for having some of the cleanest waters in the world, as stated by a recent United Nations report. Crystal Lagoons technology provides a viable, sustainable solution, despite challenges such as water and energy supply, supporting Oman’s drive for clean water preservations through avoidance of contamination. Crystal Lagoons uses any kind of water including brackish from underground aquifers, eliminating the need to consume valuable fresh water resources.

The cutting-edge technology uses up to 30 times less water than a golf course and half of the water required to irrigate a park of the same size. A manmade lagoon also uses 100 times less chemicals than a traditional filtration system and just 2% of the energy required by conventional water treatment systems for swimming pools and drinking water.

The country’s real estate market is also predicting a boost, according to a report by Cluttons. A 5.2% rise in GDP in 2018 due to the introduction of natural gas production via Khazzan gas field, the opening of the new Muscat Airport, and potential relaxing of government rules for foreign investment allowing foreign citizens to own their own property outside of ITCs, are all having a positive impact on the economy and the real estate market.

“Although Oman is at the relatively early stages of planning freehold residential developments for investors outside of ITCs, there’s potential for developers to create projects offering an array of amenities and that’s where we see Crystal Lagoons creating a value add. In our experience, developers can charge a premium on properties overlooking our projects and thus can attain a strong ROI,” added Salas.

In addition to expansion in the Middle East, Crystal Lagoons has also recently revealed plans to create a new business model which will see the company introduce Public Access Lagoons (PALs) around the world.

In the US, Miami will soon have the first privately owned crystal-clear lagoon open to the public through tickets sales while in Europe, Spain has recently signed a deal to open the first PAL just 30km from the capital, Madrid. Initial discussions have also taken place with developers in the UAE, with talks currently ongoing. Crystal Lagoons will generate revenue through a percentage of tickets sold. 

Crystal Lagoons currently boasts over 600 projects in different development and negotiation stages. in 60 countries worldwide. The company holds two Guinness World Records for the world’s largest manmade lagoon, the first in San Alfonso del Mar, Chile; and Sharm El Sheik, Egypt, which is the current world record holder at 12.2 hectares.


The international market has confirmed the value of this technological innovation, with explosive growth that in less than seven years has reached a sizable portfolio of 600 projects worldwide in the urban, tourist, public and industrial sectors, in various stages of development. Today the company is associated with major international real estate companies, with presence in five continents across 60 countries, including the United States, Saudi Arabia, United Arab Emirates, Egypt, Thailand, Indonesia, Singapore, Jordan, Mexico, Brazil, Colombia, Argentina, Peru, Paraguay, Uruguay, Chile, among others.

Patented in 190 countries, this technology is also revolutionizing the international energy and water market via its industrial applications for sustainable cooling of thermal power and industrial plants, and low-cost water desalination and purification.

Crystal Lagoons is the only company in the world able to offer this innovative technology that enables the economically viable development of giant crystal clear lagoons suitable for swimming and the practice of water sports. These immense bodies of water are an irreplaceable amenity for real estate and tourist projects worldwide, as they add differentiated value and have caused a revolution in the worldwide real estate industry.

These giant crystalline lagoons only require water to compensate for evaporation and have a water consumption level of approximately half that of a park the same size and up to 30 times lower than a golf course.

Conventional swimming pool technology requires high and permanent levels of residual chlorine or other disinfectants to be maintained in the water to provide permanent disinfection to the pool and avoid contamination of the water brought by external agents such as bathers. Crystal Lagoons’ solution is to apply disinfection pulses within the lagoon that do not require a high and permanent disinfection level, but only use controlled pulses of very small quantities of oxidants/micro-biocides applied according to specific algorithms on very specific patterns. The results of this efficient pulse-based disinfection system are that the overall amounts of additives consumed using Crystal Lagoons’ technology are up to 100 times less than the amount used for swimming pools. A typical lagoon has about 400 sensors/injectors for such purposes.

Also, apart from the difference regarding water treatment and disinfection requirements as discussed previously, it must be noted that conventional swimming pool technology requires the filtration of its entire volume of water between 1 to 6 times per day (generally 4 times per day depending on regulations), which is achieved by using a traditionally configured centralized filtration unit. Crystal Lagoons’ solution is to apply a combination of different ultrasonic waves to the water in the lagoon, which allows the contaminant particles to agglomerate into larger particles that are easily removed from the system, consuming only 2% of the energy compared to conventional swimming pool centralized filtration systems.