Why this is fu..ing awesome? Museum Hack appointed Tasia Duske as CEO


Museum Hack, a New York City-based renegade museum tour company is pleased to announce the appointment of Tasia Duske as CEO, effective immediately. Duske was hired in March 2016 as Staff Manager and promoted to Chief of Staff in October of the same year. In that role, Tasia worked very closely with Nick Gray, Museum Hack’s founder, and other department managers to support strategic initiatives and staffing leadership company-wide. Duske’s education includes a Masters in Clinical Psychology from Eastern Washington University. Though her career began in the world of marriage and family therapy, Duske quickly realized that she could apply her education in the corporate world through staff management positions; making sure the “work families” into which she was hired received the same TLC typically provided in traditional family therapy.

Duske is succeeding Museum Hack’s founder, Nick Gray, who will remain connected to the company as chairman and owner. Gray said this about Duske’s appointment to CEO, “In her tenure here, Tasia has proven to be a passionate, thoughtful, considerate, experienced leader…she’s entrepreneurial in ways that we need.

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With the help of all of our new employees and managers and tour guides…Tasia [will] take our company’s foundation, stabilize it, and build on it. She’s been instrumental in the processes and systems that have allowed us to grow and support our additional cities.” Gray made mention that now, with over 60 employees, Museum Hack is in need of a new type of leader, “ Tasia has helped us evolve from a product- and marketing-focused startup into a complete company that’s ready for its next lifecycle of stability and growth. She…is ready to take [this role] on, and the leadership team has

given her their full support.” Duske accepted her appointment to the position with a statement to the company, “I want to [take] our goals, our core values, our organizational structure, [and talk about] how to make our tours even better, and above all else – how we can reach more people with the life-changing realization, that museums are f***ing awesome! All together, let’s do it .”

Juergen Thomas Steinmetz has continuously worked in the travel and tourism industry since he was a teenager in Germany (1979), beginning as a travel agent up through today as a publisher of eTurboNews (eTN), one of the world’s most influential and most-read travel and tourism publications. He is also Chairman of ICTP. His experiences include working and collaborating with various national tourism offices and non-governmental organizations, as well as private and non-profit organizations, and in planning, implementing, and quality control of a range of travel and tourism-related activities and programs, including tourism policies and legislation. His major strengths include a vast knowledge of travel and tourism from the point of view of a successful private enterprise owner, superb networking skills, strong leadership, excellent communication skills, strong team player, attention to detail, dutiful respect for compliance in all regulated environments, and advisory skills in both political and non-political arenas with respect to tourism programs, policies, and legislation. He has a thorough knowledge of current industry practices and trends and is a computer and Internet junkie.