Montréal’s Hospitality Week: Tourisme Montréal, local hotels roll out red carpet for tourists


Tourisme Montréal is encouraging Montréal hotels* to participate in Hospitality Week, a new initiative that promises to become a major annual event. Scheduled to take place from August 21 to 28, the event is part of Montréal vous accueille [Montréal Welcomes You], a broader project led by Tourisme Montréal to enrich the visitor experience by enhancing the overall quality of tourist hospitality in the city.

After aligning the visual identity of Montréal’s main points of entry and the city’s fleet of taxis through a joint initiative with the Bureau du taxi [Taxi Bureau], Tourisme Montréal is now calling on several members of the Hotel Association of Greater Montréal to proudly display the “Bonjour” signature during Hospitality Week. Participating hotels can also offer guests postcards, luggage tags and umbrellas featuring the “Bonjour” logo.

“Since visitors are increasingly seeking local experiences, Tourisme Montréal is looking to improve the tourist welcome strategies used by our partners across the city. We would like to sincerely thank all the hotels that will be participating in this initiative, as it will help generate buzz about the city,” said Yves Lalumière, President and CEO of Tourisme Montréal.

“I’m delighted to report that many hotels located in the city centre and Old Montréal have agreed to participate. This goes to show how important it is to them to offer a warm welcome, and it’s a testament to their commitment to working together on this joint project,” said Eve Paré, President and CEO of the Hotel Association of Greater Montréal.

Tourisme Montréal hopes to make Hospitality Week an annual event, to be held at the beginning of the summer tourist season. Everyone is invited to share their experiences during Hospitality Week by using the #MTLMoments hashtag.