India wants to get a larger slice of the growing wedding tourism cake, but this will need greater efforts, both at domestic and international levels.
Destinations and venues are plentiful, but connecting the dots and bringing the many service providers together is important, said Suman Billa, Joint Secretary of the Ministry of Tourism in New Delhi, while opening the two-day Federation of Indian Chambers of Commerce and Industry (FICCI) Wedding Tourism Summit on May 25. He told buyers and sellers at the first meeting of its kind that an action plan was required to develop this important market and to boost arrivals on the whole.
Several delegates pointed out problems currently being faced, such as air charter issues, taxes, and non-clarity on size and expenses of weddings.
Partner state, Rajasthan, highlighted its many attractions, showing where weddings can take place, apart from well-known destinations. Ramoji Film City in Hyderabad is keen to increase weddings, in addition to film shootings. Aamby Valley city highlighted its many facilities as well.
It was determined that the non-resident Indian market is also a domestic potential that should be given greater importance.
WHAT TO TAKE AWAY FROM THIS ARTICLE:
- Destinations and venues are plentiful, but connecting the dots and bringing the many service providers together is important, said Suman Billa, Joint Secretary of the Ministry of Tourism in New Delhi, while opening the two-day Federation of Indian Chambers of Commerce and Industry (FICCI) Wedding Tourism Summit on May 25.
- He told buyers and sellers at the first meeting of its kind that an action plan was required to develop this important market and to boost arrivals on the whole.
- It was determined that the non-resident Indian market is also a domestic potential that should be given greater importance.
