EIBTM 2009 produces largest audited gathering in history of the show


The official independent ABC audit confirms that EIBTM 2009 achieved a total unique visitor attendance of 8,170, a record number, reconfirming the event as the leading global event for the meetings and incentive industry, held in the vibrant business and tourism destination of Barcelona.

Top line statistics from the record event:

– 8,170 total attendance marking a 0.5 percent increase on 2008, made up of 7,563 visitors and Hosted Buyers, and 607 VIPs, speakers, students, and press
– 3,827 Hosted Buyers, up over 3 percent on the previous year
– 54,255 pre-scheduled appointments took place between Hosted Buyers and exhibitors over the three-day event – up 4 percent on 2008
– EIBTM’s professional education program saw attendance of almost 4,000, up 15 percent

“These official audited figures prove the importance the meetings industry continues to place on EIBTM to develop business, gain knowledge, and to meet new contacts. We are already looking at how we can enhance the event, taking into account feedback from all our stakeholders,” said Mandy Torrens, head of marketing and buyer programs for Reed Travel Exhibitions’ Meetings and Events Portfolio.

Full statistics can be found on the EIBTM website. Dates for EIBTM 2010 are confirmed for November 30–December 2, 2010 in Barcelona. To find out how visiting or exhibiting at EIBTM can increase your business potential, go to www.eibtm.com or email eibtm@reedexpo.co.uk .