Asia’s fastest-growing, 5 star hotel brand expands with 5 additional hotels


Pullman hotels, designed for the modern business and leisure traveler, announced today the addition of 5 hotels to its ever-growing network in Asia. The new hotel developments are located in China, Thailand, and Vietnam, adding to the current operating network of 10 Pullman hotels and resorts in Asia and extending the development commitments to 17 hotels.

Gaurav Bhushan, senior vice president of development, Accor Asia Pacific said, “The Pullman brand is being very well received by owners looking for a new style of 5-star hotel, one that dispenses with need to over invest in construction and hardware. The extraordinary rate of expansion of the Pullman network throughout Asia is testimony to the formidable combination of Accor and Pullman – an international hotel management company with significant infrastructure and platforms in the region and a hotel brand with characteristics that appeal to modern travelers. The tightening of credit markets has challenged the expansion for traditional 5-star hotel brands and created a niche for the Pullman Brand to expand.”

Network growth

Pullman Pattaya Aisawan (currently Aisawan Resort & Spa) will be re-branded at the end of 2009 following the completion of extensive renovations that have already commenced. Renovations will see the addition of Pullman identifying elements such as innovative food and beverage concepts, co-meetings, and signature services, such as Pullman welcomer’s and dedicated event managers.

This beachfront hotel with 353 guest rooms is located on the quiet and private Wongamart Beach, only 30 minutes from U-Tapao International Airport and 90 minutes from Bangkok. The hotel has extensive meeting and conference facilities that cater up to 500 people and the poolside beachfront area that can also be used for more informal events.

Pullman Phuket Arcadia Naithon Beach will be a newly-built, beachfront hotel situated on the white, sandy, and quiet Naithon Beach, one of Phuket’s newest and most promising bays and is only 15 minutes by car from the Phuket International Airport. With 260 guest rooms and 20 villas, the hotel has comprehensive facilities including three restaurants, a lobby bar, two pools with pool bars, a fitness center, and day spa, as well as meeting facilities. The hotel will open in late 2011.

Pullman Shanghai Pudong Zhangjiang will be a new 300-guest-room hotel located in the high-tech development and trade zone in Pudong Shanghai. With three restaurants and a bar, the hotel will also feature a swimming pool, health center, business center, and extensive conference facilities including a 650-sqm pillar less ballroom and six additional venues. The hotel is scheduled to open in 2010.

Pullman Shanghai South will open in June 2013 with 305 rooms. This new construction will form a part of the Shanghai Zhongxing City project, comprising of the hotel, office building, and shopping mall. The hotel is located opposite the Shanghai South Train Station with facilities to include three restaurants, two bars, indoor swimming pool, health center and spa, business center and 1,000-sqm-ballroom and six meeting rooms.

Pullman Hanoi Horison after extensive renovations, which are due for completion in mid 2011, will join the Pullman network. The hotel, with 250 rooms, is located in the prime city location on Cat Linh Street with close proximity to the Gian Vo Exhibition Centre. The hotel has event facilities to cater to 1,000 delegates.

These new developments are in addition to the previously-announced commitments for 12 Pullman hotels to open in China, Indonesia, India, and Vietnam.

The Pullman network today

Today there are 10 Pullman hotels and resorts throughout Asia and 39 around the globe. The brand is on track to achieve its development ambitions of 50 hotels globally by year end and 300 hotels by 2015.

Bhushan added, “The Pullman Brand was reinvented with strong development prospects in Asia anticipated. The rapid expansion, both in terms of the number of operating hotels today and the commitment to development, has surpassed our expectations, and we are well on track towards having 100 Pullman hotels throughout Asia Pacific by 2015.”

The launch of Pullman brand is a part of Accor’s strategy to maintain a comprehensive brand strategy with a network of coherent hotels.