social media session at World Travel & Tourism Council Global Summit 2013
The collective opinion of a panel of technology trailblazers speaking at the popular technology and social media session held as part of the two-day World Travel & Tourism Council Global ...
Qantas shares insights to their success
The disruptive nature of the Internet has changed the game for many travel industry suppliers, who are increasingly using social media, mobile, and email marketing to promote their products and ...
boundaries between social and search are becoming increasingly seamless
Most travel brands use Facebook and Twitter but growing numbers are using Google+ to engage with users in a compelling way.
delivering a great customer experience
It goes without saying that social media and mobile are no longer an optional, nice-to-have for travel brands.
ITB Berlin also sees increase in buyers
BERLIN, Germany - During the 3 days reserved for trade visitors at ITB Berlin there was a slight increase in buyer numbers from the USA, Middle East, and Africa.
staying ahead of the pack
By Dr. Peter Tarlow, President of Tourism & More, Inc., special to eTN
One of the current buzzwords in tourism marketing is branding. Its relationship to social media and to marketing is something often discusses at tourism seminars and conferences.
Liftopia Social media manager gives readers the run down
It is all very well developing a cool app, running a successful blog, and giving away US$1,000 prizes, but what should you expect back?
Interview with Canadian Tourism Commission’s Manager for Social Media
Canada is a vast and beautiful country, but why go there when you could go to California or the Caribbean?
small tourism stakeholders suffering
By Agha Iqrar Haroon, eTN US Correspondent in Pakistan
ISLAMABAD, Pakistan - Blockage of access to a number of websites in Tajikistan including Facebook is strongly hampering the tourism industry of the country, because small stakeholders of tourism ...
VisitScotland - Putting social media at the centre of the business
Too many brands still think being ‘social’ is about putting a campaign on Facebook but it is much more than that.
5th annual Africa summit
The fifth annual E Tourism Africa Summit will take place on September 13 & 14, 2012 at the Cape Town International Convention Centre.
Add pinch of cleverness and dash of respect
Skyscanner takes its growing multinational presence very seriously, and social media plays a big part in this.
Exclusive interview with Hotwire President
Thriving in world of travel search requires some nifty footwork.
when social media meets searching
In an increasingly global world where social and search are merging and reviews really do matter, what should travel firms be thinking about?
Executive Interview
By Pamela Whitby
There are countless things a social media community manager in a multinational chain has to think about.
Improving online customer experience
PHUKET, Thailand - HotelTravel.com continues to improve its customer experience by simplifying the website’s checkout process, making it possible to go from hotel selection to payment ...
Cape Town Tourism capitalizes on technology
Tourism and technology have always made for good bedfellows, particularly when it comes to the use of social media platforms and mobile phone enablement.
But tourism will thrive
Social media could destroy the mystery of Africa, but specialists will thrive as a result, according to a panel of senior African tourism businesses at the latest World Travel Market Meridian Club ...
ground-breaking global event
WASHINGTON, DC - Today, on the eve of Rio+20, the historic United Nations Conference on Sustainable Development, Rio+Social is catalyzing a global, online conversation among corporate and digital ...
Tourism To Philippines
The Philippines Department of Tourism has a lot to boast about. The country has beautiful beaches, great scuba diving and a culture that is known for its hospitality.
VisitBritain’s Head of digital says Facebook is a marketer’s dream channel
By Ritesh Gupta
It was in mid-2010 when Prime Minister David Cameron highlighted that Britain is about to enter a decade of exceptional opportunity for tourism marketing.
Hawaii-Arukikata received 10,000 Twitter follower
HONOLULU, Hawaii - The Japanese language Twitter Account – Hawaii-Arukikata https://twitter.com/#!/hawaiiarukikata received its 10,000th Twitter follower – making it a significant social media ...
Well, hello, hello!
By Mel Webster, Special to eTN
LOS ANGELES, California (eTN) - We've all been there - stuck at 30,000 feet next to a seatmate we would rather not spend the next twelve long hours with.
When social media keeps you up at night
By Marco Saio, EyeforTravel
Facebook page? Check! Twitter account and dedicated hastags? Check! Competitions, discounts, and giveaways? Check! Any real, measurable, and abundant ROI from social media campaigns? … erm, ...
Tapping into social media
By Dr. Wolfgang H. Thome, eTN Uganda
(eTN) - Kenya’s capital city has once again been chosen to host a major continental tourism conference in March this year.
Dominican Republic Releases Social-based Ads for 2012 Campaign
DOMINICAN REPUBLIC - The Dominican Republic Ministry of Tourism has taken the idea of social networking to a new level with their 2012 Dominican Republic social media-inspired ad campaign.
Channel - Social Media
By Ritesh Gupta
The process of nurturing internal experts that take care of social media marketing initiatives depends on several factors including the company culture, making social media intrinsic to marketing ...
Tourism industry investigating racist claims
By Dr. Wolfgang H. Thome, eTN Uganda
(eTN) - The tourism industry in Kenya, both private and public sector, are investigating claims made over the Christmas and New Year period, when African Kenyans went public on Twitter and ...
Everyone is talking without really thinking things through
By Ritesh Gupta
The challenge that social media platforms posed for marketers in 2011 was about how to deliver value in the long term: for social media strategies to have longevity, they need to engage the users ...
World’s top second only after the USA
Indonesia has 40.8 million Facebook accounts, second only to the USA with 155.98 million users, said Minister for Tourism and Creative Economy, Mari Elka Pangestu, last Saturday, November 26.