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Fashion And Shopping Festival

“Shop A Le‘a” is back in fashion from March 23-29 at Ala Moana Center

eTN Staff Writer  Mar 26, 2009

Honolulu’s second annual fashion and shopping festival returns! Ala Moana Center will present Shop a Le’a, its week-long spring shopping event, from March 23-29. The event celebrates the very best in global brands and merchandise, presenting shopping enthusiasts with a myriad of experiences in fashion, health and beauty, active lifestyle, home décor, travel, and cuisine. Included as part of the event’s lineup are retailer-presented fashion shows and trunk shows, exclusive products, events at Centerstage, cuisine demonstrations, a centerwide gift-with-purchase incentive, mall-wide shopping and dining offers, a grand prize shopping vacation for two to Las Vegas, and much more.

“Ala Moana Center is pleased to once again present Hawaii’s signature spring shopping festival, Shop a Le‘a,” said Sharon James, regional vice president of marketing for General Growth. “During this week-long event, shoppers will not want to miss the more than 150 center-wide events that include great deals, exclusive products, fabulous giveaways, and fun lifestyle seminars,” she added.

One lucky shopper will win the Shop a Le‘a grand prize giveaway – a luxury trip for two to Las Vegas. Valued at US$4,500, the giveaway includes two roundtrip flights on Hawaiian Airlines from their nearest gateway city, five night’s accommodations at The Venetian or The Palazzo on the Las Vegas strip, a US$500 shopping spree, and tickets for two to four different Las Vegas shows – Phantom of the Opera, Wayne Brady, Jersey Boys, and Blue Man Group.

LuWOW! A Night Under the Stars

Another one of Shop a Le‘a’s hot tickets is the Passport to Luxury event, presented by Modern Luxury Hawaii on March 27 from 5:30-9:00 pm. The chic evening shopping party will offer the ultimate opportunity to enjoy Ala Moana Center’s luxury boutiques, which will be providing special products, services, food, and drinks for shoppers. Participating retailers include Louis Vuitton, Tiffany & Co., Bulgari, Fendi, Jimmy Choo, and many more. Tickets cost US$85 per person, with proceeds benefitting the Hawaii Theatre. Shoppers must be age 21 or older to participate. For more information and to purchase tickets, visit Modern Luxury Hawaii’s Passport to Luxury .

A commemorative Spring Bucket Tote will be the centerwide gift with purchase throughout Shop a Le‘a week. Shoppers who redeem US$200 in Ala Moana Center store and restaurant receipts at the Customer Service Center will receive the chic, reusable canvas shopping bag. Limit is one tote per person, while supplies last.

For more information on Shop a Le‘a and a complete listing of events, visit .


Ala Moana Center is the world’s largest outdoor shopping center and Hawaii’s premier shopping, entertainment, and dining destination with 290 stores, including nearly 70 dining options. Ala Moana Center features a diverse collection of stores including locally-owned boutiques and national retailers. Visit for more information. The center is also recognized as one of America's Premier Shopping Places, a unique collection of tourism-oriented shopping centers located throughout the USA owned by General Growth Properties, Inc. For a complete listing of America's Premier Shopping Places and special offers for travelers, please visit .

Ala Moana Center is owned by General Growth Properties, Inc., one of the largest US-based publicly-traded real estate investment trusts (REIT), based upon market capitalization. Best-known for its ownership or management of more than 200 shopping malls in 45 states, General Growth is also a leading developer of master-planned communities and mixed-use properties. It has ownership interest in master-planned communities in Texas, Maryland, and Nevada and in smaller mixed-use projects under development in additional locations. Its shopping center portfolio totals approximately 200 million square feet of retail space accommodating more than 24,000 retail stores nationwide. General Growth's international portfolio includes ownership and management interest in shopping centers in Brazil and Turkey. General Growth Properties, Inc. is listed on the New York Stock Exchange under the symbol GGP. For more information, please visit the company web site at .

“Shop A Le‘a” is back in fashion from March 23-29 at Ala Moana Center
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