The European Diving Show (Eudi) is largely attended by groups from the tourism and fishing industry including didactics, tour operators, diving centers, and aficionados of the underwater world.
The Seychelles Tourism Board (STB) took part in the in the most important national and European show for divers and diving cruises held in Bologna, Italy, as from March 3 to 5.
Around 32,000 visitors are recorded annually, and this year was no exception with many big sponsors of the event present such as Turkish Airlines, Canon, and GoCamera GoPro.
STB was represented by the Regional Manager for Italy, Monette Rose, partnered with tour operator, Albatros Top Boat, the most important tour operator that sells diving, which gave a share of its business to Seychelles during the fair in Bologna, Italy.
One corner of the stand was entirely dedicated to Seychelles and was a great chance to promote the beauty and underwater life of Seychelles to consumers and professionals in the maritime industry.
The tour operator advertised with dedicated brochures about cruises aboard MSY GALATEA and the diving experience in Seychelles in collaboration with Blue Sea Divers diving center.
STB representative, Monette Rose, also partnered with a new tour operator, “Don’t Stop Me” Travel, based in Pomezia, which is strongly geared towards pushing Seychelles and its diving experience.
The Managing Director, Marco Benazz, along with Product and Sales Manager, Bernadette Romanati, who is a Seychellois and the former STB marketing executive based in Italy for several years, also moved fast in promoting the archipelago and organizing niche packages.
During the fair, not a chance was missed to broaden contacts and build essential relationships with key figures in the tourism and fishing industries.
Ms. Rose invited them to Seychelles for its underwater events such as the “Underwater Photo Contest,” which will take place in October on Praslin for diving, snorkeling, and underwater photography, being organized by “Don’t Stop Me” Travel.
The fair closed with great success in terms of visitors and media coverage with many activities organized such as Eudi Movie, Eudi Selfie, workshops, and many VIP special guests such as Umberto Pellizzari.