Wanda Hotels & Resorts made its grand debut in Shanghai with its flagship hotel, Wanda Reign on the Bund, opened on June 18, 2016. It is the 51st hotel of the group and the third hotel of its ultra-luxury hotel brand – Wanda Reign, after Wuhan and Chengdu. Wanda Reign on the Bund sets spectacular new standards in design, luxury and comfort, and has been meticulously designed and built to showcase the latest embodiment of Wanda excellence.
Grandly situated along the iconic Huangpu River, Wanda Reign on the Bund enjoys magnificent views of The Bund, Huangpu River and Pudong skyline. Guests can conveniently walk to the hotel’s historic neighbors, the ancient Yu Garden and City God Temple. The hotel is 42 kilometers from Shanghai Pudong International Airport, 16 kilometers from Shanghai Hongqiao Airport, and 6.4 kilometers from Shanghai Railway Station.
The hotel exterior was designed by celebrated British architectural firm, Foster and Partners. The designers combined and infused unique patterns and textures inspired by old Shanghai elements and classical architecture to create a stunning new landmark along The Bund. Designed by Wanda Design Institute, the hotel’s interior has been finely crafted over a period of three years. The design has inherited the elegance of Shanghai’s cultural art elements from the 1920s and 1930s, such as magnolias and traditional Suzhou embroidery. In addition to the exquisite design concept, the hotel showcases a superb collection of art and antiques crafted by well-known contemporary Chinese artists. The subtle sense of art extends to the design of staff uniforms. Laurence Xu, a globally acclaimed designer and the first Chinese designer to ever join the Paris Haute Couture Week, was invited to be the creative designer of the team members’ uniforms. Xu has beautifully interpreted Wanda Reign’s Chinese roots.
Especially tailor-made for Shanghai elites, Club Reign at Wanda Reign on the Bund combines the ultimate comfort, privacy and unparalleled luxury service for our honorable members. Club Reign Shanghai members exclusively enjoy bespoke food and beverage services and exceptional private areas. The club facilities range from a unique Wine & Cigar Bar to the SHUI Spa and the fancy Universe KTV.
The Wine & Cigar Bar offers distinguished celebrities, business partners, cigar lovers and wine connoisseurs the perfect private lounge. Guests can savor top international wines and relax together with premium cigars and delicacies. SHUI Spa offers three luxurious private suites, “Feng,” “Yun” and “Wu”. All private suites include Sauna and Steam rooms, large cold and hot plunge pools, treatment rooms and entertainment rooms. The four luxury private KTV rooms are well equipped with a dance floor, disco lasers and top-of-the-line audio-visual equipment.
“Shanghai is an international metropolis that attracts global attention. People here are keen on enjoying life and are open to new things. It provides a favorable environment for Wanda to enter the market,” said Mr. Boris Blobel, Wanda Hotels & Resorts Managing Director of East China and General Manager of Wanda Reign on the Bund. “As a luxury hotel brand that originated in China, Wanda Reign has attracted attention with its successful openings in Wuhan and Chengdu. I believe, with Wanda Reign’s exclusively designed facilities and personalized services, Wanda Reign on the Bund is poised to become the leader in Shanghai’s luxury hotel industry, setting new standards for ultra-luxury hotels.”
Founded in 2012, Wanda Hotels & Resorts, headquartered in Beijing, is an international luxury hotel management company dedicated to providing profound Chinese cultural experiences and attentive guest services to travelers worldwide. It manages four brands under its portfolio: the top luxury brand Wanda Reign, luxury brand Wanda Vista, deluxe brand Wanda Realm and the four-star standard brand Wanda Jin. By the end of 2016, Wanda Hotels & Resorts will have over 100 high-end hotels in China, including business hotels and resorts under the management of over a dozen international hotel brands, and self-owned and managed hotels. By the end of 2020, Wanda Hotels & Resorts will own and manage over 160 hotels around the world, including Wanda Vista Hotels in London, Chicago, Los Angeles, Sydney and Gold Coast.