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Rome Is For Sleeping


Millions of people sleep in Rome each year. Selecting where to sleep can be a challenge – because there are so many choices. This city is an important commercial and leisure destination and there is significant demand; however, when room rates are compared with other major EU destinations (i.e., London, Geneva and Zurich), Rome properties average 146.8 Euros per night as compared to London (172.3 Euros) and Geneva (227.6 Euros) For more details

In 2012 Rome noted 8 million international visitors and the city continues to host major

The forecast for Rome’s hotel market is strong and stable and mainly driven by leisure demand. According to International Congress and Convention Association (ICCA), in 2015 Rome held the 17th position for association conferences (99) and 6th place for meetings (504 conferences). Tourism is an economic engine for Rome and the province earned 5.574 billion Euros in 2014.

As of 2014 there were 956 hotels in Rome (32 5-star, 251 4-star, 355 3-star), with 48,776 rooms, and 97,471 beds ( There is a big gap between the midscale and budget markets as the inexpensive properties are usually small old hotels that are owned by private independent owners and do not fit into



While there is limited new construction, according to research, “Transactions increased in 2014 compared to 2013. In October 2014, a Qatari buyer purchased the St. Regis Roma for €110 million from Starwood Hotels & Resorts. In February 2014, Millennium Hotels Hotel Palace Holdings purchased the Boscolo Palace Roma for €65.5 million.”

Digital is taking over the hotel reservation system and by 2017 more than 3 billion people will have mobile internet access.

PhocusWright research estimated that online travel agencies handled approximately 64 percent of gross mobile hotel bookings in 2012, compared with 36 percent for hotels’ own mobile sites.

As you click through TripAdvisor, Trivago and selecting the best hotel for your business trip or holiday is a combination of factors: brand, budget, location, services and amenities.

Personal Favorite: Where is Stay

Baglioni Hotels

Roberto Polito started The Baglioni Hotel Group in 1974 in Punta Ala, Tuscany (Hotel Cala del Porto). In partnership with his wife Lisa, the concept of hospitality as a life experience based on Italian culture, style and traditions emerged.

The current collection of properties that are primarily located in historical period buildings in the center of Europe’s major art cities: 6 of the hotels are based in Italy, 3 in France and 1 in London. The organization is directed by Luca Magni and Guido Polito, the Group’s CEO.

Baglioni Hotel Regina. Rome (Member: Leading Hotels of the World)

After an international flight from New York to Rome, there is nothing like looking forward to the welcoming and professionally trained staff of a luxury 5-star hotel. The stately entrance to the Regina offers guests an elegantly traditional interior with vaulted ceilings, crystal chandeliers, a sweeping bronze and marble staircase and antique furnishings. In May 2016, Architectural Digests’ Laura Itzkowitz named the property among

The property is within walking distance of the Piazza di Spagna, Via Condotti, Trevi Fountain and the Villa Borghese Gardens.

Massimo Mainella, General Manager, Baglioni Hotel Regina, Rome

The elegant and charming General Manager of this sophisticated centrally located boutique property on the Via Veneto is Massimo Mainella who brings over 20 years of experience with Starwood, Hilton, the Leading Hotels of the World and Accor to his current position.

Mainella’s professional education includes Hotel Management School in Rome and he holds a Master of Management Degree in Hospitality. In addition, he attended continuing education programs at Hilton University and participated in Cornell University’s financial management program taking courses in Capital Investment, Capital Budgeting, Financial Statement Risk and Return.

Andrea Giosue is the Food and Beverage/Events Coordinator

Gourmet wining and dining opportunities at luxury hotels are important to guests. In the case of the Regina – where dining reviews run from excellent to terrific, the person responsible for presenting the “delicious” part of the guest experience is Andrea Giosue who is a professional sommelier and holds a Master in Executive Hotel Management degree from the L.U.I.S.S. Business School. He also studied at the School of Oriental and African Studies and the Kednriy Hindi Sanstan and holds an International Butler Certificate from the British Butler Institute.

His previous experience includes association with the Delphina Hotel and Resorts in Sardinia, Italy, the London Baglioni Hotel and the Sheraton Golf Hotel in Rome. He is multilingual and fluent in Italian, English and Hindi. In his position with the Regina he supervises food and beverage operations.

Francesco Rinaldi, Concierge, Regina Hotel Baglioni, Rome

Frequently the role and responsibility of the Concierge goes unheralded; however, when there is an emergency or crises the hotel Concierge becomes the most important person in the life of the guest. It is the Concierge with bi-lingual language skills combined with personal knowledge of the hotel and familiarity with the city and its culture, who has the experience and know- how to find solutions to the multiple problems that travelers encounter.

At the Regina, Rinaldi, a member of the prestigious association Les Clefs d’Or, handles the enormous task of dealing with guest requests that run the gamut: from appointments for doctors and dentists to lost luggage, pet care and zipper repair - with a charm and caring, personal touch. Rinaldi grew up in the hotel business and has been with the Baglioni Regina since 2001.

VIPS Then and Now

For 14 months (1904) this Art Nouveau hotel was occupied by Queen Margherita of Savoy as her “temporary home,” as she waited for her residence, Villa Margherita, to be completed. Currently her residence is occupied by the American Embassy – which is a short 5 minute walk from the Regina and explains why US Secretary of State, John Kerry is “in residence” when he is in Rome. At the Regina he occupies the hotel’s over-the-top Roman Penthouse. The listed rate for the Penthouse is 14,000 Euros per night.

Baglioni Roman Penthouse Suite

The size of a small elegant house, the Roman Penthouse suite offers private outdoor terraces that overlook the street and the Citta Eterna – The Eternal City - with views that start with the Sistine Chapel and extend beyond the Colosseum. The suite comes with a 24/7 concierge, a private chef, a private barman, private limo service, an external Jacuzzi pool with chromotherapy by Kos and Technogym equipment.

The Milanese architectural firm of Rebosio + Spanulo designed the sophisticated space that includes Murano glass chandeliers by Venetian Masters Vistosi ($20,000) and LU Murano and design pieces by Vincenzo Basile.

Café Baglioni. Elegant interiors define Baglioni Regina breakfast dining

Even the youngest of guests can enjoy a gourmet breakfast. Grownups get to select from eggs, bacon, sausage, smoked salmon, cheeses and deli meats, grilled tomatoes, sautéed mushrooms, artisan breads, pastries, chocolate croissants, and coffee selections – including cappuccino.

What to Know

1. A city tax of approximately US$9 (7 Euros), per person, per night – collected by the hotel at checkout
2. Minimalists, beware: The decor is less sotto voce and more a touch of Versace (
3. Free WiFi
4. Babysitting services ($)
5. Doctor on Call ($)
6. Laundry Service ($)
7. Fitness Center
8. Multilingual Staff
9. Spa ($)

Traveling on a Budget. Atlante Star

There is absolutely no reason to skip Rome because of a small budget. A small, family run hotel, located in a mixed residential/commercial locale that requires a short walk to the Metro, moderately priced shopping and dining opportunities is the Atlante Star.

Located near the Vatican on a busy, tree-lined street, it is noted for its spectacular 6th floor Roof Garden overlooking St Peter's and the Vatican City which has become a “go to” locale for drinks and dinner. Guests arriving from the airport are able to reserve complimentary shuttle service to the hotel (advance email notice is required). For return van service to the airport, a value-priced fee is added to the hotel bill upon check-out.

Rome Is For Sleeping

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