Hotel evaluations on the internet are gaining in importance in the final selection of the travel destination. Very often a negative evaluation online means that the person looking to book decides on an alternative hotel. The international booking portal hotel.info has analysed hotel evaluations from the past two years and established that most of the difficulties experienced by guests could be solved very easily.
The summer holidays are upon us, everything is booked and the pleasurable anticipation increases. The majority of guests return home with happy memories and show this with a positive evaluation on the internet. However it is impossible to ignore that some guests may find fault with their stay. It is just such negative evaluations that give the hotelier the chance to improve their service and aspects of hygiene and thus maximise the satisfaction of their guests.
The international booking portal hotel.info has analysed the critical comments of its customers since 2012. The result: poor service, lack of cleanliness and a poor selection on the breakfast buffet are the main points criticised.
Those who have experienced poor service often leave a friendly message for the hotel management which states, “The dirtiest 4 star hotel that I have ever seen. A few hairs on the wall tiles but when I looked at the floor there was a complete bundle.”
hotel.info shares the main complaints of hotel guests
Complaint
Percent
1.
Extra costs for internet access, parking, breakfast, etc.
65.50%
2.
Lack of service
53.90%
3.
Breakfast choice
48.20%
4.
Uncomfortable beds
45.90%
5.
Dirty rooms
43.10%
6.
Unfriendliness
35.20%
7.
Quality of breakfast
32.90%
8.
Noise level in the room
30.60%
9.
Value for money in general
29.90%
10.
Hotel does not offer what it promises
26.20%
Hoteliers should seriously reconsider the extra charges for additional services such as parking and internet access. Just as important for the guest’s satisfaction is the friendliness of the hotel staff. The hotelier should also look here carefully to ascertain which of his service staff may be need of a motivational course.
Another area attracting a great deal of criticism is cleanliness.
WHAT TO TAKE AWAY FROM THIS ARTICLE:
- A few hairs on the wall tiles but when I looked at the floor there was a complete bundle.
- It is just such negative evaluations that give the hotelier the chance to improve their service and aspects of hygiene and thus maximise the satisfaction of their guests.
- Those who have experienced poor service often leave a friendly message for the hotel management which states, “The dirtiest 4 star hotel that I have ever seen.
