MIAMI, Fla. – Still rockin’ from the buzz surrounding the opening of Mexico’s first Hard Rock Hotel in August – Hard Rock Hotel Vallarta – the All Inclusive Collection proudly announces the official grand opening party for Hard Rock Hotel Cancun. Guests take part in the ultimate debut, Oct. 18-21, 2012 with exclusive entertainment from the internationally renowned band the Goo Goo Dolls and Grammy nominated sensation Flo Rida, receiving an all-access, VIP pass to experience three days of all-inclusive music, memories and memorabilia.

“We are thrilled to announce what we know will be the party of the year for the official grand opening of Hard Rock Hotel Cancun,” said All Inclusive Collection President, Roberto Chapur. “Hard Rock Hotel Cancun is one of only three all inclusive Hard Rock Hotels in the world – with a fourth on the way in 2013. With fine execution, custom memorabilia and unmatched guest services, we look forward to providing truly unique all-day, all-night, all-inclusive experiences for guests of all ages.”

Kicking off the festivities, attendees style it up for a cause at the PINKTOBER™ Fashion Show and dinner, featuring all pink clothing created by Mexican designers, plus a silent auction benefiting Hard Rock International’s 13th annual PINKTOBER™ breast cancer awareness campaign. The evening continues with a beach performance from Flo Rida and after party featuring international DJ Fabien Koufach. Friday’s activity packed grand opening extravaganza opens with executive interview opportunities at the Grand Opening Media Breakfast, followed by poolside live music throughout the afternoon. As night falls, the celebration kicks into high gear with a star studded Red Carpet and the Hard Rock Hotel Cancun Grand Opening Concert, where 2012 Hard Rock Rising winners Hey Monae! open the stage for the biggest event of the weekend as the Goo Goo Dolls bring down the house. Following the concert, DJ Aliyo takes over on the turntables, dropping beats at the VIP After Party as hotel guests and stars dance the night away. The after-after party continues the next day with the ultimate pool party hosted by That 70’s Show star Wilmer Valderrama, featuring sounds by DJ Dhanai followed by the Farewell BBQ later that evening.

“We have enjoyed our collaboration with the All Inclusive Collection and look forward to opening the newest property in Cancun,” said Michael Shindler, executive vice president of Hard Rock Hotels & Casinos. “As the third all-inclusive Hard Rock property, in addition to Punta Cana and Vallarta, we’re certain Hard Rock Hotel Cancun will exceed expectations through high quality service, the classic Hard Rock vibe and the incredible value the reputable All Inclusive Collection will bring to the property and our brand.”

Exclusively designed by Gettys, an award winning, creative and innovative team of hospitality experts, Hard Rock Hotel Cancun immediately transports guests into the edgy, rockstar vibe featuring a signature “Welcome to the Jungle” theme. The larger than life guitar-shaped driveway provides the ultimate VIP entrance, followed by the lobby’s neon-lit glass staircase, sheer metallic curtains and dramatic lighting to enhance the custom rockstar memorabilia lining the walls, showcasing signature pieces from Paul McCartney, Melissa Etheridge, Shakira, Alice in Chains and more! All-inclusive amenities include luxury accommodations, in-room double Jacuzzis, fine dining, top-shelf drinks, 24-hour room service and live entertainment. The 12-story beachfront hotel, boasts 601 guest rooms including ocean or lagoon views and balconies to enjoy the cool tropic breeze.

Guests relax at expansive infinity pools, three Jacuzzis including two on the raised infinity terrace or at the signature Rock Spa® where zen meets Zeppelin at the six outdoor palapa style massage rooms. Active guests enjoy an array of all-inclusive amenities including a fully equipped Body Rock® fitness center, sporting games and nightly entertainment at the new outdoor amphitheatre. Dining delights include five acclaimed international restaurants and five bars and lounges.