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Green: Youth Travel


Climate Change & Youth Travel – A New & Unique Industry Report

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Stephanie Cooper  Jun 04, 2008

“More than any other market segment, youth and student travel can pave the way to more responsible travel habits”.
Francesco Frangialli, Secretary-General UNWTO, speaking at the launch of this industry guide at the 'World Youth & Student Travel Conference', Istanbul October '07

Here’s a few reasons why…

Young travellers are the most receptive market when it come to adopting new environmental solutions
93% of young travellers would/might purposefully partake in environmentally friendly travel in the future (Lonely Planet Survey 2007)

A young traveller’s carbon footprint is completely unique – at just 9% of a business tourist’s per travel day!

Our studies reveal that the average business traveller spends just 3.3 days compared to 53 days for a backpacker
Which is why The World Youth Student & Educational (WYSE) Travel Confederation’s new 'Climate Change & Youth Travel' report is also completely unique!
Produced for youth & student travel organisations worldwide, these industry guidelines will help influence the travel habits of millions of young travellers each year...& build future generations of responsible travellers.

"This climate change booklet is a highly professional, thoughtful and immensely useable guide as to what can, and should, be done by all organisations involved in youth travel"
Nick Tellwright, Global Director of Embassy CES Study Group.

The guide includes:
An analysis of the youth travel market's unique carbon footprint a step-by-step “toolkit” for promoting environmentally responsible travel to young people embarking on a trip strategies for using responsible practices to increase customer loyalty analysis and recommendations on carbon offset organisations
For further information contact: Stephanie Cooper, Communications Officer, WYSE Travel Confederation s.cooper@wysetc.org www.wysetc.org

Background Info
The World Youth Student & Educational (WYSE) Travel Confederation is a not-for-profit organisation that represents the world's leading youth travel, student travel and international education specialists. Its global community of 550+ members in 119 countries provide international travel and educational experiences to 10+ million students and youth each year.

WYSE Travel Confederation is committed to understanding the ever changing characteristics, motivations, and needs of young travellers. This investment in research and market intelligence informs the policies, services and products which make international travel and educational experiences exciting, safe, accessible and affordable for young people.

Up-to-date research reports on youth & student travel can be accessed, for free, from www.wysetc.org/Research.aspx

Climate Change & Youth Travel – A New & Unique Industry Report



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