strong brand recognition throughout Europe
HotelTravel.com and Swiss Quality Hotels International sign partnership agreement
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Feb 21, 2012
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PHUKET, Thailand - HotelTravel.com, a leading global online travel information and hotel reservations website, has signed a partnership agreement with Swiss Quality Hotels International to sell the Zurich-based group's portfolio of hotels.
Swiss Quality Hotels offer a wide range of hotels in some of the most renowned destinations in 44 cities around Switzerland, Germany, Austria, and Italy.
HotelTravel.com Chief Information Officer, Olivier Dombey, said HotelTravel.com was pleased to partner with Swiss Quality Hotels because of the group's strong brand recognition throughout Europe in key travel destinations.
"This agreement continues HotelTravel.com's commitment to deliver real choice to our customers. Both our companies believe in providing the very best customer experience and HotelTravel.com looks forward to a long and mutual beneficial partnership in the years to come."
Established in April 1986 and operating since 2004 under the brand Swiss Quality Hotels International, the company is proud to have been the first hotel group in Switzerland having implemented their own hotel classification system. This system allows customers to clearly differentiate between the standard of their chosen hotel even before arrival.
Its four classifications are “Swiss Quality Excellence,” “Swiss Quality Superior,” “Swiss Quality Value,” and “Swiss Quality Economy.”
Swiss Quality Hotels International’s Managing Director, Mrs, Eva Fischer, said: “I am delighted to see the launch of the cooperation with HotelTravel.com. Not only does it broaden our distribution network, but it clearly serves a demand by international business and leisure travelers for a wide spectrum of quality-minded hotels in Switzerland.”