New Centra brand launched with Phuket hotel

Centra Ashlee Hotel Patong, Phuket, the first property under the new Centra brand of Centara Hotels & Resorts, is now ready for business.

Centra Ashlee Hotel Patong, Phuket, the first property under the new Centra brand of Centara Hotels & Resorts, is now ready for business. This brings the total number of properties under Centara management in Phuket to six.

Centra has been developed to provide affordable quality accommodation in prime locations.

The name ‘Centra’ was chosen to be a recognisable part of Centara, yet to indicate that this is a property at the budget end of the scale, rather than the 4- through to mid 5-star range of a Centara hotel or resort.

Centra Ashlee Hotel Patong is a newly-built eight-storey property at Patong Beach with 106 guestrooms offering a choice of king-bed and twin-bed accommodation, a rooftop pool and Jacuzzi and an all-day dining restaurant on the ground floor. All rooms have their own balcony.

The hotel is 400m from the beach and is within casual walking distance of the main shopping and leisure areas.

WHAT TO TAKE AWAY FROM THIS ARTICLE:

  • The name ‘Centra' was chosen to be a recognisable part of Centara, yet to indicate that this is a property at the budget end of the scale, rather than the 4- through to mid 5-star range of a Centara hotel or resort.
  • Centra Ashlee Hotel Patong is a newly-built eight-storey property at Patong Beach with 106 guestrooms offering a choice of king-bed and twin-bed accommodation, a rooftop pool and Jacuzzi and an all-day dining restaurant on the ground floor.
  • The hotel is 400m from the beach and is within casual walking distance of the main shopping and leisure areas.

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About the author

Linda Hohnholz

Editor in chief for eTurboNews based in the eTN HQ.

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