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Japan Tourism

Japan Tourism Report 2011 released

Dec 14, 2010

DUBLIN - "Japan Tourism Report 2011" report has been released.

Japan Tourism Report provides industry professionals and strategists, corporate analysts, tourism associations, government departments and regulatory bodies with independent forecasts and competitive intelligence on Japan's tourism industry.

Japans arrival numbers have grown steadily since 2001. Although they took a hit in 2009, falling to less than 6.66mn after reaching 8.35mn in 2008, arrivals are estimated to have rebounded in 2010 to 8.45mn and are expected to climb to 8.99mn in 2011.

The number of air and sea tourist arrivals continually increased from 2001 to 2007. Tourist arrivals by air were by far the most predominant, with 8.49mn arriving by air in 2007 compared to 666,000 by sea. Leisure arrivals outnumber those visiting Japan for business purposes. In 2009, leisure arrivals totalled 4.65mn, while business arrivals came to 1.24mn, both falling from 2008 but picking up in 2010 to 6.10mn and 1.54mn respectively. BMI forecasts that the number of leisure arrivals will continue to grow for the remainder of the forecast period, reaching 8.44mn by 2014, while business arrivals are forecast to reach 1.74mn.

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Japan Tourism Report 2011 released
Hello Kitty is the official tourism ambassador for Japan / Image via

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