Virgin Atlantic's Ads Misleading

Airline rapped over misleading ad

flightbliss.com

The advertising watchdog has upheld four complaints made about a magazine advert promoting Virgin Atlantic's premium economy class service.

The Advertising Standards Authority (ASA) said the Crawley-based airline may have misled readers into thinking that new, larger seats were available in all its premium economy cabins.

Virgin submitted to the ASA that a footnote to the advert made clear that the leather seats shown were available on 58% of all its London Heathrow departures.

ukpress.google.com

Comments

Post new comment

Your name: *

E-mail: *

The content of this field is kept private and will not be shown publicly.

Homepage:

Subject:

Comment: *

• Web page addresses and e-mail addresses turn into links automatically.
• Allowed HTML tags: <a> <em> <strong> <h1><h2><cite> <code> <ul> <ol> <li> <dl> <dt> <dd><img><span>
• Lines and paragraphs break automatically.
• Images can be added to this post.
• You may insert YouTube videos with [youtube:ID]

More information about formatting options

CAPTCHA

This question is to prevent automated spam submissions.

What code is in the image?: *

Enter the characters shown in the image without spaces, also respect upper and lower case.