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Explore Chicago promotion

Chicago tourism promotion - recreating Ferris Bueller’s Day Off

Jennifer Van Grove  Jun 02, 2010

The city of Chicago’s tourism office, Explore Chicago, has been avant garde in its approach to mastering Foursquare, especially with the On Location badge that challenges users to recreate the movie, Ferris Bueller’s Day Off.

Now the city is giving away a free trip so that two out-of-towners can visit Chicago and try their hands at the Foursquare() mission.

The Explore Chicago giveaway was posted on Foursquare’s Facebook Page earlier today, asking users to leave a comment with the scene they’d like to recreate from the movie for a chance to win the prize: two Southwest Airlines tickets, a hotel stay and museum passes.

If you want to win, be prepared to pull out a little Bueller lore and make sure to submit your entries by this Friday, June 4.

The Foursquare giveaway isn’t breaking any new ground in the social media space, but it is a fun way for the city of Chicago to inspire tourism via Foursquare by getting people excited about the alternative experiences that the city has to offer.

Chicago tourism promotion - recreating Ferris Bueller’s Day Off
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