Airbnb announced a first-of-its-kind revenue sharing agreement with the Maharashtra Tourism Development Corporation (MTDC) in India whereby Airbnb will share a portion of its booking revenue in Maharashtra with the MTDC. The MTDC will support the partnership by identifying high-quality homestays and helping hosts to list on Airbnb.
Airbnb announced that it has signed a Memorandum of Understanding (MOU) with the Department of Tourism and Culture, Government of Maharashtra, India.
Through the partnership, the Department of Tourism and Airbnb will collaborate to boost tourism and create positive travel experiences for both domestic and international visitors in Maharashtra.
Under the MOU, the parties agree to:
– Promote tourism in Maharashtra through Airbnbโs global platform
– Expand the network of quality homestays in Maharashtra
– Provide skills development workshops for hosts on hospitality standards, jointly conducted by Airbnb and Department of Tourism within the next six months
โTourism is a key pillar for the State of Maharashtra and we are committed to increasing the number of global travellers to the State who could benefit our local communities. In a bid to attract foreign tourists, we have announced 2017 as โVisit Maharashtraโ year. As our alternative accommodation partner, we look forward to working with Airbnb to achieve the goals of the Visit Maharashtra campaign, said Shri. Devendra Fadnavis, Honourable Chief Minister of Maharashtra.
โIn Airbnb, we have found a like-minded partner who is keen to collaborate in growing tourism in Maharashtra. Through this partnership we aim to create at least 50,000 micro-entrepreneurs in the hospitality sector in the next five years, build the homestay ecosystem in the State and improve hospitality standards of homestay owners. We would also jointly promote, globally the destinations across 8-10 districts of Maharashtra in the coming year,โ said Shri.Jaykumar Rawal, Honorable Minister of Tourism, Government of Maharashtra.
โWe are excited about working together to promote Maharashtraโs tourism potential through joint promotion of Maharashtra destinations, and bringing an ever-increasing number of homestays and other unique accommodation options to Maharashtra,โ said Shri. Nitin Gadre, Principal Secretary, Tourism & Culture, Government of Maharashtra.
โAirbnb and Maharashtraโs connection goes back to our roots. The first ever guest hosted by Airbnbโs co-founders came from Pune in Maharashtra. In the last few years, that connection has continued to strengthen through the Stateโs growth as a high priority market. It is extremely heartening to see the State governmentโs vision to develop and promote tourism in the State. We are honoured and delighted to partner with the Department of Tourism and MTDC in this journey,โ said Amanpreet Bajaj, Country Manager โ India, Airbnb.
Todayโs announcement builds upon Airbnbโs focused efforts to enhance its presence in India, showcasing the companyโs intent to collaborate with both citizens and the government to contribute to the growth of a booming home sharing ecosystem, which holds immense promise for tourists โ domestic or international.