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Customized Travel Solutions

Orbitz and iSeatz sign exclusive agreement

eTN Staff Writer  Apr 08, 2010

Orbitz has combined its application programming interface (API) capabilities and inventory of its suppliers with the iSeatz OneView platform. This exclusive partnership aims to develop customized private label and in-path travel solutions.

As part of the agreement, the online travel company will give customers of existing iSeatz partners including Delta Air Lines, KLM/Air France, and Amtrak, the ability to book travel products through the Orbitz Worldwide global network of suppliers.

‚ÄúAs ancillary revenue development becomes a critical priority for airlines around the world, the Orbitz-iSeatz, in-path solution offers airlines the ability to massively increase their hotel and car attachment versus the industry's existing, outdated solutions,‚ÄĚ said Barney Harford, president and CEO of Orbitz Worldwide.

He added that the combination provides partners ‚Äúwith the most flexible and customizable private label solution in the marketplace today.‚ÄĚ

Some of the key benefits of this partnership include:

‚ÄĘFully customizable offering built to meet partner‚Äôs exact specifications

‚ÄĘComplete control over the user experience, presentation of supplier‚Äôs inventory and sort order

‚ÄĘAbility for suppliers to integrate ancillary products via an in-path cross-sell within the primary supplier booking path in a single, seamless checkout process

Orbitz and iSeatz sign exclusive agreement
Orbitz president & CEO Barney Harford / Image via


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